In today’s business world, it takes a special kind of person to achieve success. Not only does it take courage to become an entrepreneur, but also a willingness to step out of one’s comfort zone while trying new ideas. This describes Brad Reifler, who CrunchBase says for over thirty years has been an American success story as one of the most well-respected and admired entrepreneurs the business world has ever seen. When it comes to incredible business success, experts from Wall Street to Washington are in agreement that Brad Reifler is a business visionary for the ages. The boards that list him as a member on Bloomberg, really speak for themselves. Not to mention the amazing home that he’s currently selling.
Having founded Reifler Trading Company in the early 1980s, Brad decided from the outset of his entrepreneurial career that he would not be afraid to think outside of the box and take numerous chances in his business ventures. However, while that may sound like a reckless plan, Brad always planned every move very carefully. For example, with RTC he was able to build on his interest in institutional research and global advisory services to build RTC into a true powerhouse within the futures industry. In fact, Brad was so successful in this initial venture that RTC was billed as one of the fastest-growing businesses in the futures sector. Because of this success, when Brad sold the company in 2000 to Refco, Inc. it helped turn Refco into the world’s foremost futures trading company.
Never a person who has stood pat on his success, Brad has always been on the lookout for his next great entrepreneurial opportunity. After selling RTC, he then took the business world by storm by deciding to found Pali Capital. However, what made Pali special was Brad’s decision to use sales strategies that until then had never been utilized in this type of company. Focusing his efforts on derivative structures and credit analysis of hedge funds, he then took these strategies and incorporated them into his sales strategies. What happened next, based on the opinions of those in the industry, was nothing short of amazing. With his sales team in place and ready to put his ideas to the test, Brad’s company went on an unparalleled run of success over a 13-year period. By the time Brad ended his run as founder and CEO of Pali, he and his team had amassed over $1 billion in commission income. A figure thought to be impossible for any company to achieve, Brad proved it could be done by simply working hard and believing in one’s ideas.
As he continues to look for new challenges every day, Brad understands it is the willingness to take chances that sets his companies apart from so many others. And in this respect, he truly is a business visionary. On his Twitter you can really see what Brad is up to.